Blogging for Frog

[tealin]

Hey there internet people!

Do you have any suggestions for internet marketing? What sort of things do you see online that make you excited for a movie? What would you like to see? What turns you off? If you belong to a fan community, what gets them going?

Inquiring minds would like to know! Your input could lead to a significant reduction in eye-rolling and shuddering in the near future.

Comments

[linda-lupos.livejournal.com]

Don't like: being bombarded with always the same stuff, 'lazy' advertising (= always the same pictures, always emphasis on the same actors/characters).

Like: interaction! :D Like The Dark Knight, interaction with the world (websites by/about characters) or Coraline's boxes. Things that make it seem REAL, not just a movie. Also interaction in the sense of puzzles to solve to get extra snippets (TDK's trailer clues: solve the puzzle, go to a location and see a new trailer, some of which were even more unique that others (Jokerized); Lemony Snicket's online puzzles to get clues about the next book (that didn't really tell you anything of course!)), but of course with the caveat that you don't HAVE to solve the puzzle to enjoy the film/book. I also loved Dr Horrible's later idea that you could send in a video job application for the Evil League of Evil. It encourages fans to join in the fun!

TDK's viral marketing was one of the best I've seen since.... ever. :)